Wingify Foundation is the CSR arm of Wingify Software Private Limited, where we unite a community of conscientious citizens determined to ensure environment sustainability and combat air pollution and climate change under a common umbrella Wingify.Earth. Corporate Social Responsibility ('CSR') is an integral part of Wingify’s framework for sustainable development.
The Company’s approach towards sustainable development focuses on the triple bottom line of Economic, Environmental, and social performance. Since 2015, our journey has evolved into a sustained fight against the Climate crisis.
Local Perspective, Global Implications
As Delhiites, we understand the intricacies of air pollution intimately. Living in a city with the dubious distinction of being the World’s most polluted city, grapples every day with air quality challenges. This localised perspective allows us to grasp the nuanced intricacies of the problem, leading us to more effective and targeted solutions.
We want to ensure a leverage impact meaning getting the maximum benefit from the minimal resources i.e., money, time and effort. To get such an impact we decided to use ICT and social media besides leveraging and combining the following:
Partnering – utilizing strengths of influential partners with large networks, government officials and policymakers to build and sustain networks and build momentum using modern social media tools.
Resources – material and social sciences to spread awareness about causes, effects and solutions for climate change.
Domains – combining elements from education, women empowerment, public health and environment sustainability under a single project.
How many people benefit and by how much? – more people and more benefits are better. Are we saving lives or improving lives? – Saving many lives gets priority over improving life otherwise improving life remains a working principle.
Is what we are doing the most effective thing that we can do? - This means spending the same amount of time and money on projects that provide better use vis-à-vis alternate projects shall get the preference.
Is the project area we are entering into neglected? – out of village v/s cities; government schools v/s private schools; the first one shall get the priority.
If we decline this project, what will be the impact? What truly matters is not who does good, but the net positive change achieved by our actions versus what would naturally occur.
We'll assess the likelihood of success and the potential rewards. We'll calculate the financial impact of different project outcomes and multiply them by their probabilities. We aim for the highest possible gain.
Social media campaigns focused on climate change and pollution
Created a city-building board game on air pollution.
Organised Competitions to incentivise young entrepreneurs to develop technology-based solutions.
Empowered institutions like IITs and DTU to host environment-focused business competitions and events.
Educated school children about the dangers of air pollution and fostered awareness by creating IEC material.
Over 1.5 lakh farmers were empowered with knowledge-based guidance on crop diversification and residue management, effectively reducing stubble burning. The project also gathered more than 200 video testimonials from paddy farmers who successfully ceased the practice, showcasing the tangible benefits of sustainable farming practices.
Wingify Software Pvt. Ltd. was honoured with the 'Corporate Award for Excellence in CSR-2020' by the Ministry of Corporate Affairs in India, recognising our outstanding commitment to corporate social responsibility. This award underscores our significant contributions to social and environmental initiatives.
The Swachh Vayu and Prithvi Pratiyogita project made a meaningful impact on over 70 schools in Delhi by employing story booklets and competitions to promote environmental awareness. Additionally, 21 book nests containing environment-related books were installed, fostering a culture of learning and conservation among students.
The FixIt game engaged more than 650 students through 25 gameplays across various schools and universities. This innovative educational tool not only captivated the youth but also provided valuable insights into addressing environmental challenges through interactive gameplay.
The Green Nudge project left a substantial footprint on social media, reaching over 5 million people, accumulating 243,082 page views, and generating 106,444 impressions. This digital outreach demonstrated the project's effectiveness in raising awareness about environmental issues in the online sphere.
Collaborating with over 165 schools in the Delhi National Capital Region (NCR), the initiative conducted more than 80 workshops to educate students and the community about the pressing issue of air pollution. These workshops played a crucial role in disseminating knowledge and promoting proactive measures to combat air pollution.
Simran Sehgal is a specialist in content development with more than three years of expertise. She assists Foundation with content, online portals, and social media. Working on long-term CSR projects will help her build extensive skills. She wants to serve the community and help the Foundation through her creative writing skills.
Coordinator - Content, Online Portals & Social MediaTeam - Wingify Foundation
Hiba Choudhary is a skilled social and sustainability specialist with a strong background in leading both modest and sizable environmental and social responsibility projects. She strives to learn as much as possible from various experiences while working with diverse and dynamic teams. She is a diligent learner.
Manager CSR - Wingify FoundationTeam - Wingify Foundation
Vishal Bargoti is a professional with a decade-long experience in Administration and Security Management. He has a Master's degree in Human Resources and a PG Diploma in Disaster Management. Vishal has been an active member of many NGOs since his school days, with his first-ever assignment being the Adult Literacy Campaign in the slums of Lutyens.
Associate Director AdministrationTeam - Wingify Foundation